Your Privacy
When you visit our website, we will use cookies to ensure that you get the best experience on our website. These cookies might be about you, your preferences or your device. The information does not usually directly identify you, but it can give you a more personalised web experience. You can change your cookie settings in your browser settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.
We will need to use a cookie to remember the choices that you have made within our cookie privacy manager. This will have a couple of consequences:
• If you use a different device or browser you will have to tell us your preferences again.
Information Notice
Controller
Volvo Car Corporation, a Swedish legal entity with company registration number 556074-3089 with address Assar Gabrielssons Väg, SE-405 31, Gothenburg, Sweden, hereinafter referred to as "Volvo", "we", "us", will as controller process your personal data as further described below.
Purpose and legal basis for processing
When you visit our website(s) we collect and process your IP number and information on your browsing on our website. The purpose of our processing is to identify you as return visitor to our website, to analyse the behaviour of the visitors to our website to enhance our communication and structure of our website(s) and to build a profile of your interests to be able to show you relevant adverts for our products and services also on other websites. When possible we also combine your online web behaviour data with the personal data that you eventually have previously provided to us.
The legal basis for our processing of your personal data as described above is that this processing is necessary for the purposes of our legitimate interest, except for the processing where we combine your online web behaviour data with the personal data that you eventually have previously provided to us for which we base on your consent. You have the right to withdraw your consent at any time which you do by directing a request for withdrawal of consent to the Business Management Team. You also have the right to decline our use of these cookies by clicking the link “change cookie settings” located within the Your Privacy section at the top of this page. Select “Advanced Analytics” cookie category and set them inactive. Should you wish to contact us about this data or other personal data that we might process in relation to you, please refer to the “Your rights and contact information” section below.
We process your geolocation data to ensure that we can provide you with the services or dealership closest to your current location. This functionality will be used throughout our website. The consent for this is taken through your browser and can be adjusted within the browser settings.
Disclosure / Recipients of your personal data
Your personal data will be disclosed to and processed by our affiliates and business partners for the above purposes.
Retention time
We will retain your personal data up to two (2) years after your last visit to our website.
Your rights and contact information
For more information on your rights in relation to our processing of your personal data and contact details for further information and complaints as well as contact details to our Data Protection Officer, please visit www.volvocars.com/intl/support/privacy.
Cookies
There are four types of cookies in use:
Strictly Necessary Cookies (Type 1)
Strictly necessary cookies are cookies that are needed for our website to function correctly. They enable you to move around the website and use its standard features, such as accessing secure areas of the website or presenting the cookie banner when you enter the website. Strictly necessary cookies are usually only set in response to actions made by the user to a request for services, such as setting privacy preferences, logging in, or filling in and submitting webforms. The cookies that belong to this category are always active by default, and cannot be switched off by you.
Functional Cookies (Type 2)
Functional cookies are used to enable site functionalities or experiences that are visible and beneficial to you. The purpose of these cookies is to enhance and personalize your encounter of our website, based on your previous website visits and selections. Functional cookies allow us, for example, to remember your user name, preferred language, or region. They are also used to enable functionalities such as web chat, playing a video, or commenting and rating systems.
Performance Cookies (Type 3)
Performance cookies are used to collect statistical information about the usage and performance of our website, such as which pages are most and least popular, how visitor use our website, and if and when error messages are displayed. We use this information for performance measurement and improvements of our website. The information that performance cookies collect is aggregated and therefore anonymous.
Targeting and Advertising Cookies (Type 4)
Targeting & advertising cookies are used to collect information about your interaction with our website and to deliver relevant communication and advertisements. We use this information in combination with interaction information from other channels (e-mail marketing communications, Volvo Cars app, SMS, social media, direct mail, phone and digital ads) in order to retarget you with ads and communication across different channels. The targeting & advertising cookies enable us or third parties to build a profile of your interests and website behaviour, and retarget you across e-mail marketing, the Volvo Cars app (through push notifications and personalized content), SMS, social media, direct mail, phone, Volvo car interface and digital ads.
| Name | Description | Duration | Impact if Disabled |
|---|---|---|---|
| rmk0 (type 1) |
The user's encrypted email address, if known. Initially created whenever a new user visits an RMK site and a session is created. Updated when the user provides us with an email address. If SSL mode is turned on for entire site, cookie is sent from the browser to the server using a secure protocol, e.g. SSL. | Browsing session | You will not be able to log in |
| rmk1 (type 1) |
The encrypted ID of the user if one exists. Initially created whenever a new user visits a RMK site and a session is created. Updated when the user logs in or becomes a member and is assigned a user ID. IF SSL mode is turned on for the entire site, cookie is sent from the browser to the server using a secure protocol, e.g. SSL | Browsing session | You will not be able to log in |
| rmk4 (type 2) |
Whether or not to prefill the Subscribe box with the user's e-mail address, in order to avoid the user having to re-enter their e-mail address. Initially created whenever a new user visits a RMK site and a session is created. Updated when the user modifies their remember me preference. If SSL mode is turned on for entire site, cookie is sent from the browser to the server using a secure protocol, e.g. SSL | Browsing session | Prefilling email address would not work. |
| rmk12 (type 1) |
A number that indicates if the user has acknowledged the cookies policy banner. If the cookie is not set, then the banner may be presented. If the cookie is set and its value is 1, the banner may be suppressed. This cookie will persist across user sessions, no matter which type of cookies are enabled sitewide. Created as a persistent cookie when the user acknowledges the cookies policy banner by either viewing the cookies policy or choose to dismiss the banner. | Never expires | You will keep seeing the cookie banner |
| JSESSIONID (type 1) |
Single cookie placed on the users device during their session so the server can identify the user. This replaces the RMK0, RMK1 and RMK4 cookies when the site is configured to use Server Session Cookies. Created as a session cookie whenever a new user visits a RMK site. The value is not updated unless the current session ends, in which case a completely new JSESSIONID cookie is set. | Browsing session | User will not be able to log in |
| __atuvc
(type 2) |
This cookie is associated with the AddThis social sharing widget which is commonly embedded in websites to enable visitors to share content with a range of networking and sharing platforms. It stores an updated page share count. | 13 months | Some sharing features may not be functioning properly |
| __atuvs
(type 2) |
This cookie is associated with the AddThis social sharing widget which is commonly embedded in websites to enable visitors to share content with a range of networking and sharing platforms. This is believed to be a new cookie from AddThis which is not yet documented, but has been categorised on the assumption it serves a similar purpose to other cookies set by the service. | 13 months | Some sharing features may not be functioning properly |
| cookie_j2w
(type 2) |
Cookie that allows the user to be identified to improve browsing | Browsing session | Website may not remember user during browsing session, which can cause you to bounce from one session to another. |
| loc
(type 4) |
Geolocation, which is used to help providers determine how users who share information with eachother are geographically located (state level). | 13 months | Some sharing features may not be functioning properly |
| uvc
(type 4) |
Detects how often the social sharing service, AddThis, encounters the same user. | 13 months | None for the end user |
| _ga
(type 3) |
This cookie name is asssociated with Google Universal Analytics - which is a significant update to Google's more commonly used analytics service. This cookie is used to distinguish unique users by assigning a randomly generated number as a client identifier. It is included in each page request in a site and used to calculate visitor, session and campaign data for the sites analytics reports. By default it is set to expire after 2 years, although this is customisable by website owners. | 2 years | None |
| bcookie
(type 4) |
This is a Microsoft MSN 1st party cookie for sharing the content of the website via social media. | 2 years | None |
| bsookie
(type 4) |
Used by the social networking service, LinkedIn, for tracking the use of embedded services. | 2 years | None |
| lidc
(type 2) |
Used by the social networking service, LinkedIn, for tracking the use of embedded services. | 1 day | None |
| uid
(type 4) |
This cookie provides a uniquely assigned, machine-generated user ID and gathers data about activity on the website. This data may be sent to a 3rd party for analysis and reporting. | 2 months | None |
| UserMatchHistory
(type 4) |
This cookie is used to track visitors so that more relevant ads can be presented based on the visitor's preferences. | 6 months | None |
| lang
(type 4) |
Session-based cookie used for Sign-in with Linkedin and/or for Linkedin follow feature. | Session | None |
| na_id
(type 4) |
AddThis cookies enable you to share links on our pages to connect to popular social media platforms such as Twitter and Facebook. It also allows you to email a friend the page link with accompanying message. | 1 year | None |
| ouid
(type 4) |
AddThis cookies enable you to share links on our pages to connect to popular social media platforms such as Twitter and Facebook. It also allows you to email a friend the page link with accompanying message. | 1 year | None |
| ssc
(type 4) |
AddThis cookies enable you to share links on our pages to connect to popular social media platforms such as Twitter and Facebook. It also allows you to email a friend the page link with accompanying message. | 13 months | None |