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Product Marketing Manager

The automotive industry is changing rapidly and so are the demands and expectations among consumers. Volvo Cars has taken a strategic decision to lead this change. This means not only to continue to build state of the art premium cars, but to rethink the entire consumer experience and creating competitive offers showing that we put our consumers’ needs in the center. Care by Volvo is a ground breaking premium Subscription Service we are developing and you don’t want to miss out on.

As a new company within Volvo Car Group, we have one clear aim - to give you back more time to do the things you love. Welcome to the future of the car experience, where a simple monthly subscription is all you need.

 

For the development of Care by Volvo - we will strengthen the marketing team with a Product Marketing Manager role.

 

 

Responsibilities

Take the overall Care by Volvo strategic communication platform and story, and translate it into concrete, consistent, and clearly articulated value propositions about our Care by Volvo product. Furthermore, make it come alive in various touch points, interfaces and channels, with a strong focus on digital.

 

  • Own brand positioning for our services and products, tone of voice and key communication stories throughout the complete customer journey.
  • Understand and translate product capabilities and offering into real benefits, compelling messaging and positioning for our customer target groups.
  • Work in close collaboration with offer development, marketing, sales and our digital teams to execute on development and new product launches that high-light our innovations and drive demand.
  • Act as “voice of customer” and bring consumer insights into product marketing/messaging and follow key competitor, market and industry trends to help identify new marketing opportunities.
  • Support marketing teams within organization, ensuring that product features, key messaging and campaigns are centered around consumer buying needs.
  • Performs other duties as required

 

 

We Are Looking For People Who

  • Take accountability, both for their own direct area of responsibility, and the success of the team.
  • Collaboration and ability to work with team of teams is key for success, our main focus within everything we do is our end consumer.
  • Dare being bold, in a thought through way, with integrity, and curiosity as guiding stars
  • Strong business acumen

 

To succeed, we believe that your background and skills include:

 

  • Outstanding ability to think creatively, strategically, independently and identify and resolve problems
  • Outstanding communication skills is key
  • Strong organizational, project management and problem-solving abilities. Detail and results oriented.
  • Data visualization and presentation skills
  • Strong relationship builder
  • Fluent in English, speaking and writing

 

Location

HQ Gothenburg or Stockholm 

 

Contact & Application

Please apply via the link provided by 28th of December. Applications and CV's will not be accepted via email. In this process, we work with continuous selection.

If you have any questions regarding the position you are welcome to contact Philip Nordahl at philip.nordahl@volvocars.com and for questions regarding the recruitment process, please contact name of the recruiter at ellinor.magnusson@volvocars.com

 

About Volvo Car Group

The future belongs to those who are empowered by a great idea and have the ability to carry it out. At Volvo Car Group, our vision is clear: "To be the world's most progressive and desired premium car brand" by simplifying people's lives. We have bold targets when it comes to innovation, sales and customer satisfaction and to make this happen, we need talented people onboard. People with passion, energy, business sense and the drive to innovate. People that want to create the next generation Volvo cars in a global, dynamic and respectful environment. We will support you to reach your full potential. Join us on this exciting journey into the future.

Gothenburg, SE

Job requisition ID:  20787

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